According to TechSci Research report, “Saudi Arabia Health and Fitness Club Market – By Region, Competition Forecast & Opportunities, 2020-2030F”, the Saudi Arabia Health and Fitness Club Market was valued at USD 1.14 Billion in 2024 and is expected to reach USD 1.79 Billion by 2030 with a CAGR of 7.87% during the forecast period. The Saudi Arabia Health and Fitness Club Market has experienced remarkable growth over the past decade, fueled by rising health awareness, rapid urbanization, and government initiatives promoting active lifestyles. This expansion aligns with the Kingdom’s Vision 2030, which emphasizes improving the quality of life and diversifying the economy beyond oil dependence. Fitness clubs and health centers have evolved from niche luxury establishments to mainstream lifestyle hubs catering to a broad demographic spectrum. The increase in disposable income, especially among younger generations, has further accelerated demand for fitness services. As of 2023, the market has witnessed a surge in membership registrations, with gyms and wellness centers opening across major cities like Riyadh, Jeddah, and Dammam, reflecting a cultural shift toward health and fitness.
A key driver of this market growth is the integration of advanced technology and modernization of fitness facilities. Health clubs are increasingly equipped with smart fitness equipment, advanced cardio machines, and strength training apparatuses that enhance user experience and operational efficiency. The use of mobile applications for class bookings, virtual personal training, and fitness tracking has created a digitally connected fitness ecosystem. According to the Saudi General Sports Authority, nearly half of the population engages in physical activity daily, highlighting the growing fitness consciousness. Facilities also adopt automated systems for membership management and customer engagement, improving accessibility and convenience for members. This technological adoption is particularly appealing to younger, tech-savvy consumers who seek personalized and flexible workout options.
The market is also witnessing a pronounced shift toward specialized and boutique fitness centers offering premium, personalized services. Unlike traditional gyms, these boutique studios provide focused workout regimes such as high-intensity interval training (HIIT), yoga, Pilates, CrossFit, and martial arts. Additionally, the emergence of wellness and rehabilitation centers that incorporate physiotherapy, metabolic testing, and recovery services adds new dimensions to the industry. In late 2023 and early 2024, collaborations such as Leejam Sports Company partnering with Burjeel Holdings to open PhysioTherabia centers exemplify this trend. These centers deliver comprehensive physical therapy and advanced rehabilitation services, catering to an audience seeking holistic health solutions beyond conventional fitness. This diversification responds to sophisticated consumer preferences demanding quality, convenience, and wellness integration.
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One of the most transformative developments in the Saudi fitness market is the surge in female participation. Historically, cultural and regulatory factors limited women’s access to fitness facilities, but recent reforms have fostered a more inclusive environment. The Public Investment Fund’s launch of a women-focused fitness company in 2023 highlights institutional support for expanding female health and wellness services. Female membership in fitness chains such as Leejam Sports reached over 66,000 in 2022, demonstrating substantial growth. Women-only gyms, tailored fitness programs, and female-centric wellness services are rapidly expanding, creating opportunities for operators to tap into this underserved segment. This shift not only promotes gender equality but also broadens the overall market, driving innovation and competition.
The Saudi Arabia Health and Fitness Club Market is segmented into revenue system, end user, regional distribution.
Based on end user, women represent the fastest-growing segment in the Saudi Arabia Health and Fitness Club Market. This growth is fueled by progressive social reforms, increased female empowerment, and a rising focus on personal health and wellness among Saudi women. The lifting of restrictions on women’s gym access and growing government support, such as initiatives under Vision 2030, have contributed to a surge in demand for women-only fitness centers and programs. Operators are increasingly catering to this demographic by offering customized facilities, classes, and wellness services, leading to greater market participation and significantly expanding the fitness industry’s female user base.
Based on region, Northern and Central regions of Saudi Arabia are the fastest-growing segments in the Saudi Arabia Health and Fitness Club Market. This growth is driven by rapid urbanization, population growth, and increased health awareness in cities like Riyadh and surrounding areas. The Central region, home to the capital, has seen significant investment in modern fitness infrastructure, while the Northern region benefits from government-led development projects aimed at enhancing quality of life. Expansion of gyms, women-focused fitness centers, and corporate wellness programs are accelerating market penetration in these regions, making them key growth hubs for the country’s fitness industry.
Major companies operating in Saudi Arabia Health and Fitness Club Market are:
- Landmark Fitness Limited
- RSG Group GmbH
- World Gym International LLC
- Leejam Sports Company (Fitness Time)
- Arena Fitness Centers Saudi Arabia
- Lava Fitness
- Al Manahil Entertainment Co.
- NuYu Fitness
- Kinetico Gym
- Armah Group
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“The Saudi Arabia Health and Fitness Club Market is experiencing robust growth, driven by increased health awareness, government initiatives, and rising disposable incomes. Vision 2030 reforms have played a crucial role in promoting active lifestyles, leading to a surge in gym memberships and wellness participation. The expansion of women-only fitness centers, corporate wellness programs, and the integration of advanced technologies in health clubs are reshaping the industry. Urbanization and a growing youth population further contribute to demand. With continued investment from both public and private sectors, the market is poised for sustained growth, making Saudi Arabia a key player in regional fitness development.” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.
“Saudi Arabia Health and Fitness Club Market By Revenue System (Membership Fees, Personal Training and Instruction Services, Others), By End User (Men, Women), By Region, Competition Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Saudi Arabia Health and Fitness Club Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Saudi Arabia Health and Fitness Club Market.
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