Are you running a business online? Then you are well aware that it’s not easy to get noticed because the online arena is so saturated. You need to find strategic ways to make a breakthrough.
This breakthrough depends heavily on content, and for that content to be discovered by your target audience, you need a foolproof SEO strategy. Or a highly competent SEO outsourcing company in Kolkata.
Now, an improved SEO strategy by professionals doesn’t just increase online visibility but also leads to higher chances of conversions. So, how can SEO improve your strategy and help you get ahead?
SEO Success Stories – Why Finding the Right SEO Company Matters?
SEO can provide the visibility you want. And if you can’t do it on your own, you need the expertise of an SEO company that has mastered it into an art. By closely studying case studies, an SEO outsourcing company in India like Digital Concepts develops strategies to maximize your brand’s visibility, which will drive more traffic, get better leads, and improve conversion rates.
But if you’re still not convinced how SEO can expand your visibility, let’s look at some real-life success stories to understand how a competent strategy can help your online business.
Gadget Flow
When Gadget Flow began its operations, it had very little competition. As a product discovery platform informing readers on the latest gear and tech, they had carved a niche for themselves. However, with time, as the Internet grew, they understood they needed to find a way to improve organic traffic and increase visibility.
Thus, they began to look for solutions and an SEO strategy that would fulfill their objectives. They centered their focus on content relevancy. They wanted to offer their readers the most relevant content, so they remain on their site for longer. They began to provide high-quality, relevant content to readers on every topic and level. They became a trusted online resource for customers to turn to.
To enhance its overall SEO, they created structured data and added it to content, including products, blogs, reviews, and even videos! This resulted in expanding organic traffic by 198% on news articles and gaining 100% clicks for review traffic.
Takeaway: By offering quality and relevant content for your target audience with the help of an SEO outsourcing company in India, you can attract more qualified leads and traffic and rank higher on SERPs.
Windows Report
Windows Report is an independent online publication based out of the UK. Since 2012, they have been contextualizing the Microsoft Windows platform along with other associated products and services. Their organic traffic stalled and plateaued, and that’s when they realized they had to do something.
Their solution was to build a linked graph for their magazine and redesign their content organization by using the entity-based content model.
So, what was the result? They acquired over 1 million new organic users every month!
Takeaway: If you think your goals are hitting a wall, work with a digital marketing agency in Kolkata, India, to customize the best SEO strategy.
Tharawat Magazine
Focusing on family-owned businesses, Tharawat Magazine is among the world’s premier publications providing guidance and inspiration to all.
They have published over 1000 articles and have been in the industry for 12 years. They have witnessed how SEO helps with ranking, so they began to work around it. Particularly, they wanted to incorporate SEO into the editorial workflow of the magazine to increase organic traffic.
With professional help, it was swiftly determined that the magazine had a wealth of content, but it was being underused. As a solution, a content clean-up happened, and more than 1000 articles were structured. How did they do this? The team read the data they collected from the traffic they were getting on their site. They analyzed it and worked on an SEO-friendly plan around it.
What was the objective of the measure? It was to boost visibility by efficiently using the content they already had! And as a result, Tharawat noticed accelerated returns in 5 months.
Takeaway: Sometimes, you don’t need a content overhaul. Instead, what you already have can be optimized by the right SEO strategy. The best SEO services in Kolkata can help you with that.
Implementing SEO and getting successful results takes time. It’s not an overnight fix by any means. That’s why SEO case studies like those above are one of the best ways to understand the tactics that have already worked well. So, don’t wait any longer! Give your brand the right boost with a robust SEO strategy today.
